First Book

Equal access to quality education for children in need

First Book Press Releases

First Book and Every Child a Reader Partner for Children’s Book Week’s First-ever Book Donation

NEW YORK CITY, February 3, 2017 —Every Child a Reader, the sponsor of Children’s Book Week, and First Book, the nonprofit social enterprise that has distributed more than 160 million brand new books to children in need, today announced they will partner to donate books to underserved children as part of Children’s Book Week. The joint effort marks the event’s first philanthropic component since its founding in 1919.  

For each library, store or bookstore that participates fully in Children’s Book Week events and completes the post-CBW survey, First Book will make a donation to children in need.  More information about the opportunities for participation is at EveryChildaReader.net.

“Children's Book Week is all about promoting a love of reading, which is critical to children's academic success,” said Kyle Zimmer, president and CEO of First Book. “We are so grateful to Every Child a Reader for this opportunity to impact as many children as possible. For children growing up in low-income families, who often have no books at home, knowing that someone believes in them enough to give them a brand-new book can be significant, and First Book is thrilled to help make that happen.”

Book ownership and a print-rich environment are leading indicators of a child’s educational success, but for the 32 million children growing up in low-income families in the U.S. alone, books are scarce. A recent study by education researcher Susan Neuman identified vast “book deserts” across the United States, where communities have only a single book to be shared among as many as 830 children.  First Book works to ensure educational equity by serving the educators working with children in need across a wide range of settings, from classrooms, summer school and park and rec programs, to health clinics, homeless shelters, faith-based programs, libraries, museums, summer food sites and more.   

“First Book’s impact on children in need is extraordinary and we feel lucky and privileged to be working in concert with them to help make a change in so many young people’s lives, and extending the reach of Children’s Book Week,” said Shaina Birkhead, programming and strategic partnerships director of the Children’s Book Council and Every Child a Reader.

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About Every Child a Reader 

Every Child a Reader is a 501(c)(3) literacy charity dedicated to inspiring a lifelong love of reading in children and teens across America. Every Child a Reader’s popular national programs include Children’s Book Week, the longest-running literacy initiative in the country; the Children’s Choice Book Awards, the only book awards chosen by children and teens; and the National Ambassador for Young People’s Literature program, in partnership with the Library of Congress. Support for Every Child a Reader comes from grants, donations, and the Children’s Book Council. 

About First Book

First Book is a nonprofit social enterprise founded in 1992 that has distributed more than 160 million books and educational resources to programs and schools serving children from low-income families throughout the United States and Canada, which, with more than 300,000 members, is the largest and fastest growing network of educators exclusively serving kids in need. By making new, high-quality books and educational resources available on an ongoing basis, First Book is transforming the lives of children in need and elevating the quality of education. Eligible educators, librarians, program leaders, and others serving children in need can sign up at firstbook.org/register. For more information, please visit firstbook.org or follow the latest news on Facebook and Twitter.


About Children’s Book Week

Launched in 1919, Children’s Book Week will commemorate its 98th anniversary in May 2017. It is the longest-running national literacy initiative in the country.

First Book and the Guru Krupa Foundation Provided More Than 20,000 Books to Kids in Need in 2016

WASHINGTON, January 5, 2017 – First Book, the nonprofit social enterprise, distributed 21,338 books and educational resources to kids in need this year in collaboration with the Guru Krupa Foundation, a private foundation that supports the preservation and acquisition of knowledge. First Book and the Guru Krupa Foundation distributed new books to 213 programs and schools serving children in need in Nassau County, New York; New York City; and the greater Los Angeles area. Since 2012, the Guru Krupa Foundation and First Book have provided 98,147 books and educational resources to children in need in the US and in India. 

Access to books and a print-rich environment are leading indicators of a child’s educational success, but for the 32 million children growing up in low-income families in the U.S. alone, books are scarce. One recent study found that in a neighborhood in Washington, D.C., there was only one book per 830 kids. 

“We at Guru Krupa Foundation believe that education is a cornerstone for future success in life,” said Mukund Padmanabhan, president of the Guru Krupa Foundation. “Supporting initiatives that bring the benefits of education to underprivileged children can lead to enormous future dividends, not only for the children but to society.”

“Thanks to the Guru Krupa Foundation’s generosity, First Book has been able to provide more than 20,000 new books and educational resources to children in need” said Kyle Zimmer, president and CEO of First Book. “All children deserve equal access to a quality education. This partnership allows First Book to give educators the tools they need to ensure kids succeed in school and thrive outside of class. For example, one teacher wrote to tell us how these wonderful books not only help her promote learning but also break down socio-economic barriers and build self-esteem in her classroom. This work is important. This work is making a difference in neighborhoods across Nassau County, New York City, and Los Angeles, and it wouldn’t have been possible without the Guru Krupa Foundation.”

Since 1992, First Book has distributed more than 160 million books to children in need. Through the award-winning First Book Marketplace, eligible educators can access low-cost and free high quality books, learning materials, school supplies, and essentials, such as warm coats, toothbrushes, and nonperishable snacks. First Book works with formal and informal educators in a wide range of settings – from schools, classrooms, summer school and park and rec programs, to health clinics, homeless shelters, faith-based programs, libraries, museums, summer food sites and more. First Book’s community of more than 300,000 educators is the largest and fastest growing educational network exclusively serving children in need. 

Educators and programs working with children in need are invited to sign up with First Book at http://www.firstbook.org/register.  

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About First Book

First Book is a nonprofit social enterprise founded in 1992 that has distributed more than 160 million books and educational resources to programs and schools serving children from low-income families throughout the United States and Canada, which, with more than 300,000 members, is the largest and fastest growing network of educators exclusively serving kids in need. By making new, high-quality books and educational resources available on an ongoing basis, First Book is transforming the lives of children in need and elevating the quality of education. Eligible educators, librarians, program leaders, and others serving children in need can sign up at www.firstbook.org/register. For more information, please visit firstbook.org or follow the latest news on Facebook and Twitter.

About the Guru Krupa Foundation

The Guru Krupa Foundation is a private foundation incorporated in New York State. The purpose of the foundation is to fund several charitable causes. These causes may be broadly classified as social, educational, or religious/cultural. For more information please visit www.guru-krupa.org

Contact:
Melanie Boyer, First Book
This email address is being protected from spambots. You need JavaScript enabled to view it. 
202-639-0114

Disney and ABC Invite Families to Read Together During Fifth Annual “Magic of Storytelling” Campaign and Second Annual Disney Reads Day

Disney to Donate up to One Million Books in 2017 through First Book; More than 57 Million Books Distributed To Date
 
Emma Watson to Narrate "Magic of Storytelling" PSA Presented Across Disney|ABC Television Group's Multiple Platforms

GLENDALE, Calif., January 4, 2017 - Today, Disney and ABC announced it will donate up to one million books to First Book, a nonprofit that provides new books to educators and organizations serving children from low-income families, during its fifth annual Magic of Storytelling campaign from now through March 31.

The Magic of Storytelling campaign aims to inspire families’ imaginations, cultivate a lifelong love of reading in kids, and bring books to underserved communities across the country. Over the past 16 years, Disney has donated 57 million books to First Book. Together with First Book, Disney Publishing Worldwide and Disney|ABC Television Group are committed to placing up to one million more books in the hands of children in need across the country.

“We are so proud to have donated more than 57 million books through our long-standing collaboration with Disney,” said Kyle Zimmer, president and CEO of First Book. “Each year, the excitement around the Magic of Storytelling campaign grows, inspiring millions of individuals to help us bring much-needed new books to children in need.” 

As part of the Magic of Storytelling campaign, families are encouraged to put everything else down, pick up a book, and read independently or together during the second annual nationwide Disney Reads Day on February 4. Families can do this at home by taking time to read their favorite books together, or visit a participating Disney Store, Barnes & Noble, or other retail location for story-time, themed activities, and giveaways.

From now through March 31, Disney book donations (up to a total of one million donations) can be activated through various ways:
  • One for One Book Donation: Disney will donate one book to First Book for every eligible Disney book purchased at a Disney Store or participating retailer during that store’s participation window.  (A list of eligible Disney books and participating retailers are available at magicofstorytelling.com.)

  • Share a Shelfie: Disney will also give one book for every “shelfie” -- a selfie photo with a favorite book or in front of a bookshelf -- shared on Twitter or Instagram using the hashtag #MagicOfStorytelling.

  • Disney Story Central: Users of Disney’s digital reading platform can download digital books designed for parents and children to read together. Disney will donate one book to First Book for every book read in the app.

  • Magic of Storytelling Sweepstakes: Consumers can enter to win a library of 400 Disney books for their school and a personal library for their home in the Magic of Storytelling Sweepstakes. For every sweepstakes entry, Disney will donate one book to First Book. To enter the sweepstakes and for more rules and information, visit magicofstorytelling.com.
  • In-Store Events: Celebrate Disney Reads Day on February 4 at Disney Store, Barnes & Noble, and participating retailer locations nationwide. Families and fans can enjoy free family-friendly events like story time, coloring and activity sheets, and themed “shelfie” stations. A full list of participating Disney Store and retailer locations is available at magicofstorytelling.com.
“For more than 80 years, Disney books have brought children and parents together, sparking imaginations and inspiring dreams,” said Andrew Sugerman, executive vice president, content and media, Disney Consumer Products and Interactive Media. “We are thrilled to be part of a program that encourages a love of reading and makes these stories available to as many people as possible. We’re honored to continue our work with First Book to bring the Magic of Storytelling to kids in need around the country.”

Kevin Brockman, Executive Vice President, Global Communications, Disney|ABC Television Group added, "Storytelling and imagination are central to the entertainment we deliver to our viewers every day. We're thrilled to celebrate our 16 year association with First Book through this campaign and excited to mobilize our multiple platforms to inspire kids and families to expand their imaginations and celebrate the importance of reading and storytelling."

The Magic of Storytelling campaign comes to life across Disney|ABC’s extensive network of broadcast and digital platforms including MagicOfStorytelling.com, a website with activities and resources to encourage reading and shared reading experiences. Fans can also engage with Magic of Storytelling content on Disney’s network of social medial channels and digital publishing brands like Oh My Disney, Disney Style, Disney Family and Babble.

The campaign launches with a PSA voiced by Emma Watson, star of The Walt Disney Studios upcoming film “Beauty and the Beast,” coming to theaters on March 17. In the PSA, Watson highlights the impact of books on children. Click here to view the PSA.

Inspired by the film’s iconic themes of reading, discovery and imagination, the PSA will be shared with audiences across Disney including ABC affiliate stations, ABC Television Network, Freeform, Disney Channel, Disney XD, Disney Junior, Disney Store, Disney Cruise Line and Disney Resorts’ TVs, the ABC app, and Disney’s digital network of publishing brands including Oh My Disney and Babble. Additionally, each local ABC-owned station will donate 5,000 books to their local communities through schools and organizations in their respective markets. 

Additionally, for the first time, The Walt Disney Company is extending the Magic of Storytelling campaign initiative to the educator community through focused outreach to schools and libraries, providing meaningful resources to facilitate in-class and in-home shared reading experiences. Resources include lesson plans, reading activities, and more.

To find a participating retailer or learn more about Magic of Storytelling and Disney Reads Day, visit magicofstorytelling.com.

First Book 

First Book is a nonprofit social enterprise founded in 1992 that has distributed more than 160 million books and educational resources to programs and schools serving children from low-income families throughout the United States and Canada, which, with more than 300,000 members, is the largest and fastest growing network of educators exclusively serving kids in need. By making new, high-quality books and educational resources available on an ongoing basis, First Book is transforming the lives of children in need and elevating the quality of education. Eligible educators, librarians, program leaders, and others serving children in need can sign up at firstbook.org/register. For more information, please visit firstbook.org or follow the latest news on Facebook and Twitter.

About Disney Consumer Products and Interactive Media

Disney Consumer Products and Interactive Media (DCPI) is the business segment of The Walt Disney Company (NYSE:DIS) that brings our Company’s stories and characters to life through innovative and engaging physical products and digital experiences across more than 100 categories, from toys and t-shirts, to apps, books and console games. DCPI comprises two main lines of business: Disney Consumer Products (DCP), and Disney Interactive (DI). The combined segment is home to world class teams of app and game developers, licensing and retail experts, a leading retail business (Disney Store), artists and storytellers, and technologists who inspire imaginations around the world. 

Disney Publishing Worldwide (DPW) is the world’s largest publisher of children’s books, magazines, and apps [not sure if this is still accurate], igniting imagination through storytelling. DPW creates and publishes books and magazines both vertically in-house and through an extensive worldwide licensing structure. Headquartered in Glendale, California, within the Disney Consumer Products and Interactive Media business segment, DPW publishes books, magazines and digital products in 85 countries in 75 languages. For more information, visit disneypublishingworldwide.com

About the Disney|ABC Television Group

Disney|ABC Television Group is comprised of The Walt Disney Company’s global entertainment and news television properties, owned television stations group, and radio business.  This includes ABC Studios, a global leader in the development, production and distribution of entertainment content across broadcast, cable and on-demand platforms; the ABC Owned Television Stations Group; and the ABC Television Network, which provides entertainment and news programming to viewers via more than 200 affiliated stations across the U.S.  It also includes Disney Channels Worldwide, a portfolio of 116 kid-driven, family-inclusive entertainment channels, including Disney Channel, Disney XD, Disney Junior, Disney Cinemagic, Hungama, and Radio Disney brands, as well as cable network Freeform, which targets Millennials. Disney|ABC Home Entertainment and Television Distribution and Disney Media Distribution round out the portfolio. Disney|ABC Television Group also has equity interests in A+E Networks and Hulu.

Media Contacts: 
Disney Consumer Products and Interactive Media
Bahareh Ramin, 818-544-0198
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Disney Consumer Products and Interactive Media
Scott Slesinger, 818-544-0395
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Disney|ABC Television Group
Jennifer Minezaki, 818-569-5929
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Jimmy Fallon and Macmillan Children’s Publishing Group to Donate $1,000,000 of Books to First Book This Holiday Season for Kids in Need

NEW YORK CITY, December 15, 2016 – Macmillan Children’s Publishing Group, together with Jimmy Fallon, will make a donation of $1,000,000 worth of new books to First Book, including Fallon’s #1 New York Times bestselling title, YOUR BABY’S FIRST WORD WILL BE DADA.

 The books donated to First Book by Macmillan and Jimmy Fallon will be provided to children in need through First Book’s network of more than 275,000 educators and program leaders nationwide.

“Even if a book is just the word 'Dada' and some animal noises, the confidence that you gain from reading and finishing your first book opens up a whole new world,” said Jimmy Fallon.

Jon Yaged, President & Publisher of Macmillan Children’s Publishing Group, said, “We couldn’t be happier to help facilitate Jimmy’s generosity, and to work with First Book to foster a love of reading in kids at an early age.”

 “We are so excited and appreciative of this donation,” said Kyle Zimmer, President and CEO of First Book. “For the first time in our country’s history, more than half of the children in our public schools come from low-income families. The need for books and educational resources for these children has never been greater. We’re thrilled that Macmillan and Jimmy Fallon are making such a powerful gift this holiday season—and we look forward to sharing these books with children in Title I schools, shelters, child care centers, and a range of other deserving programs nationwide.”

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About Jimmy Fallon

Emmy Award and Grammy Award winner Jimmy Fallon took over NBC’s The Tonight Show in February 2014.  With The Tonight Show, Fallon has expanded the boundaries of late night to play to his strengths and has been headlining with hilarity ever since. The #1 show in late night always offers more laughs and fun, with everyone being invited to the party. Each night viewers are in store for an hour full of unexpected, innovative comedy with celebrity guests and creative music-oriented bits.  Fallon began his TV career with Saturday Night Live in 1998 and spent six successful years on the show. In 2009, he returned to NBC to host Late Night with Jimmy Fallon, a show that consistently garnered attention for its viral videos, celebrity games and A-list guests. Fallon and his wife, Nancy, live in New York with their daughters, Winnie Rose and Frances Cole, and the family’s female golden retriever, Gary Frick.

About Macmillan

Macmillan Publishers is a global trade book publishing company with prominent imprints around the world. Macmillan publishes a broad range of award-winning books for children and adults in all categories and formats.US publishers include Farrar, Straus and Giroux, Flatiron Books, Henry Holt and Company, Macmillan Audio, Macmillan Children’s Publishing Group, Picador, St. Martin’s Press, and Tor/Forge. In the UK, Australia, India, and South Africa, Macmillan publishes under the Pan Macmillan name. The German company, Holtzbrinck Deutsche Buchverlage, includes among its imprints S. Fischer, Kiepenheuer & Witsch, Rowohlt, and Droemer Knaur. Macmillan Publishers is a division of the Holtzbrinck Publishing Group, a large family-owned media company headquartered in Stuttgart, Germany.

About First Book

First Book is a nonprofit social enterprise founded in 1992 that has distributed more than 150 million books and educational resources to programs and schools serving children from low-income families throughout the United States and Canada, which, with more than 275,000 members, is the largest and fastest-growing network of educators exclusively serving kids in need. By making new, high-quality books and educational resources available on an ongoing basis, First Book is transforming the lives of children in need and elevating the quality of education. Eligible educators, librarians, program leaders, and others serving children in need can sign up at firstbook.org/register.

Contacts:
Allison Verost, Macmillan Children’s Publishing Group
This email address is being protected from spambots. You need JavaScript enabled to view it.
(646) 307-5738 

Melanie Boyer, First Book
This email address is being protected from spambots. You need JavaScript enabled to view it.
(202) 639-0114

 

2016 December Lightbox